MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Website Translation
Inbound Marketing + Localized Websites Create Powerful Combo for Latin American Markets
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By: Reagan Evans
10 de junio del 2015
Inbound Marketing + Localized Websites Create Powerful Combo for Latin American Markets

Latin American customers are increasingly affluent, and "a modern marketer's dream." Your company can attract these shoppers with localized websites.

Comercio electrónico
Mexican E-Commerce Opportunities Will Soon ‘See a Tipping Point In Growth,’ Analyst Says
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By: Dominic Dithurbide
04 de junio del 2015
Mexican E-Commerce Opportunities Will Soon ‘See a Tipping Point In Growth,’ Analyst Says

Mexico's e-commerce space is growing, and U.S. brands are expanding there and winning new customers. Our exclusive analysis reveals Mexicans spend far more than U.S. Hispanics do.

International Business Strategies
Growing Economy and Empowered Consumers Make Colombia an Emerging Online Market
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By: Reagan Evans
27 de mayo del 2015
Growing Economy and Empowered Consumers Make Colombia an Emerging Online Market

Brands are expanding into Colombia, thanks to economic growth and governmental reform. MotionPoint clients are seeing surges in web traffic and revenue from the market.

Canadá
Connect with Canada’s Thriving, Affluent ‘Most Sought-After Citizens’
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By: Dominic Dithurbide
23 de abril del 2015
Connect with Canada’s Thriving, Affluent ‘Most Sought-After Citizens’

Learn how localized websites generates higher engagement among Chinese Canadians, and boosts conversion rates by as much as 130%.

Marketing Strategies
Are You Embracing Omnichannel? Don't Leave $1.5 Trillion Behind
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By: Reagan Evans
15 de abril del 2015
Are You Embracing Omnichannel? Don't Leave $1.5 Trillion Behind

Omnichannel retail is receiving lots of attention in the American media. But few are discussing a domestic market that's primed for omnichannel: U.S. Hispanics.

Comercio electrónico
Social Networks Supercharge China’s Rapid E-Commerce Growth
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By: Dominic Dithurbide
01 de abril del 2015
Social Networks Supercharge China’s Rapid E-Commerce Growth

Chinese social networks are driving lots of traffic and revenue to Chinese sites. Learn how some MotionPoint clients are seeing a lift from these networks.