MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Comercio electrónico
Follow-Up Q&A: Luxury E-Commerce Best Practices
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By: Reagan Evans
11 de julio del 2016
Follow-Up Q&A: Luxury E-Commerce Best Practices

We sit down with our luxury e-retail expert to learn how brands can best serve global customers online.

B2B Strategy
‘Brexit’ Upside: Short-Term Gains Await UK Manufacturers
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By: Dominic Dithurbide
08 de julio del 2016
‘Brexit’ Upside: Short-Term Gains Await UK Manufacturers

It's not all gloom and doom for a post-referendum Britain. Learn how the Brexit can benefit one sector.

International Business Strategies
An Exclusive Report on Global Social Networks
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By: MotionPoint
01 de julio del 2016
An Exclusive Report on Global Social Networks

Our new e-book reveals how smart companies are using social media to engage customers in new international markets.

International Business Strategies
Avoiding Fraud While Serving Global Markets
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By: Reagan Evans
23 de junio del 2016
Avoiding Fraud While Serving Global Markets

Some common sense tips, from one of our Global Growth analysts.

Europa
Can European Companies Thrive Without Geo-Blocking?
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By: Dominic Dithurbide
22 de junio del 2016
Can European Companies Thrive Without Geo-Blocking?

The European Commission has declared war on geo-blocking. But is the practice as anticompetitive as the group says?

Website Translation
Localizing Hospital Websites for Medical Tourism
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By: Reagan Evans
16 de junio del 2016
Localizing Hospital Websites for Medical Tourism

By speaking the language, U.S.-based hospitals can win more global business.

Marketing Strategies
New Heights, Customers Await Mobile-Savvy Airlines
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By: Dominic Dithurbide
02 de junio del 2016
New Heights, Customers Await Mobile-Savvy Airlines

The mobile web presents untapped opportunities to woo international passengers.

International Business Strategies
Cultural Fluency in Global Marketing (Part 2)
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By: Dominic Dithurbide
01 de junio del 2016
Cultural Fluency in Global Marketing (Part 2)

Uncover powerful ways to boost global brand awareness in the conclusion of our two-part blog series.

International Business Strategies
Cultural Fluency in Global Marketing (Part 1)
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By: Dominic Dithurbide
25 de mayo del 2016
Cultural Fluency in Global Marketing (Part 1)

Discover how to engage international customers in authentic ways online, in this first installment of our two-part series.

Comercio electrónico
Today’s Hottest Emerging Markets in E-Commerce
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By: MotionPoint
17 de mayo del 2016
Today’s Hottest Emerging Markets in E-Commerce

Are you an e-retailer looking to expand into new global markets this year? Our latest list of emerging markets can light the way.

International Business Strategies
China: The Sky Isn’t Falling
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By: Reagan Evans
12 de mayo del 2016
China: The Sky Isn’t Falling

China's economic growth is slowing. Analysts are glooming and dooming. But our expert has a different perspective.

International Business Strategies
For Telecom, Does ‘New Markets’ Mean New Marketing?
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By: Dominic Dithurbide
11 de mayo del 2016
For Telecom, Does ‘New Markets’ Mean New Marketing?

Learn how savvy telecom companies can adapt existing marketing content for new global customers.

Canadá
Conducting Business in Québec: The Linguistic Need-To-Know
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By: MotionPoint
05 de mayo del 2016
Conducting Business in Québec: The Linguistic Need-To-Know

French fluency is critical for companies expanding into the Canadian province—even online.

Europa
U.S. Consumers Get a Big Break with EU Duties, Taxes
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By: Reagan Evans
28 de abril del 2016
U.S. Consumers Get a Big Break with EU Duties, Taxes

It’s good news for American shopaholics—but it’s a powerful, and profitable, opportunity for European e-retailers.

Comercio electrónico
Simplifying the E-Commerce Experience for Global Customers
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By: Dominic Dithurbide
27 de abril del 2016
Simplifying the E-Commerce Experience for Global Customers

Our analysts offer advice on how to make e-retail sites friendlier to international shoppers.

International Business Strategies
How To Make Global Customers Love Your Brand
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By: Reagan Evans
21 de abril del 2016
How To Make Global Customers Love Your Brand

In global marketing, one message does not fit all markets. Our analyst shares tips to authentically connect with international customers.